The Future Laboratory

Spent all Wednesday at The Future Laboratory Autumn Trend Briefing day in the fantastic and self-(food) funded The Wapping Project in London’s Docklands. TFL show how behaviours are changing so their clients can pitch their products just right. There was an amazing section on slow travel. It seems budget airlines are likely to be replaced with cruises and train travel in response to worries about carbon footprints and greater demand for luxury due to heavier stress levels at work. I just can’t get the sky blue whale ( above) out of my head. Thanks to Manned Cloud by Studio Massoud I can now replace the tragic Hindenberg with a sky blue whale.


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